Kevin Gibbons spotted a new feature in his UK based Google AdWords account. On his campaign screen, he noticed a message from Google with "Campaign Optimisation" reports. They look very similar to ...

To help businesses track calls generated from AdWords ads for better attribution and campaign optimization, advertisers will soon be able to import call conversion data into Google AdWords. Currently, ...

Google recently introduced two new changes to their AdWords system. (via Inside Adwords) Both these changes will help advertisers improve their campaigns – I like the lower minimum ad bid ...

Google AdWords plays an important role in the success of businesses, and companies should optimize their AdWords campaign to the greatest possible extent. Yet this can be easier said than done. By ...

Google AdWords recently announced plans to update its conversion tracking reporting structure to help advertisers better track and segment their campaign data. On the surface, the changes seem far ...

Optmyzr's introduction of the Historical Quality Score Tracker was spurred by years of pent up demand from AdWords advertisers for a better way to gain insight into their Quality Score, a key factor ...

A Google AdWords advertiser at WebmasterWorld reports that he used to pay $0.15 per click on his ads but recently his quality score forced him to up the price of his AdWords ads to $10. He'd like to ...

In watching the continual battling of best-of-breed vendors for top position on CRM-related searches on Google, I decided to sign up for an AdWords account and see how this works. First, I am not a ...

The new artificial intelligence model is the second the company has released this year. OpenAI and Anthropic made similar updates a few months ago.