BigQuery is one of the most underutilized tools in PPC. While data professionals have been leveraging data warehousing and Structured Query Language (SQL) for years, many PPC specialists still rely on ...

Have you ever hesitated to explore powerful data tools because of the fear of hidden costs or complex setups? If so, you’re not alone. Many aspiring data enthusiasts and professionals shy away from ...

Success in Google Ads hinges on how well you use your data. With AI-driven features like Smart Bidding, traditional PPC tactics like campaign structure and keyword selection don’t carry the same ...

SPONSORED POST: When you have got disparate data flowing in from every corner of your business, making sense of it all and making it work harder for you isn’t always easy. That’s where Google Cloud ...

Google LLC’s cloud unit today introduced new features for its BigLake and BigQuery services, which enable companies to run analyses on large datasets. Both updates focus on an open-source technology ...

The ability to write parts of SQL queries in natural language will help developers speed up their work, analysts say.

Treasure Data's customer data platform has achieved the Google Cloud Ready - BigQuery designation. Google Cloud Ready - BigQuery is a partner integration validation program. With this integration, ...