A video of a woman showing off her so-called "Polyphonic Perception" is going viral on TikTok, but some people aren't so sure that she's actually doing anything special. The idea of Polyphonic ...

If LLMs don’t see you as a fit, your content gets ignored. Learn why perception is the new gatekeeper in AI-driven discovery. Before an LLM matches your brand to a query, it builds a persistent ...

What do people really think when they see your brand? Do they trust you, roll their eyes, or feel like you’re the obvious choice? That gut-level reaction, shaped by every touchpoint from your website ...

How is it that two people can see the same thing and have a completely different understanding of what happened? Two leaders can look at the same numbers, hear the same news or face the same challenge ...