Rather than placing all focus on metrics, sales leaders must recognize the importance of building principled, customer-led ...

Data is critical for informing your video content strategy. But trusting vanity metrics can tempt you into setting the wrong ...

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Strategy’s (MSTR) price target has been slashed to $185 from $474 by Canaccord Genuity. Despite the sharp cut in price target ...

For years, marketers have measured the success of their campaigns by reviewing traditional performance metrics such as clicks, impressions, click-through rates and bounce rates. As data and content, ...

This is quite a transition, although it is important to note that capitalising on this evolution requires a carefully conceived and well executed social media plan. There are three key points to such ...

In this episode of DEMO, Keith Shaw is joined by PeggySue Werthessen, Vice President of Product Strategy at Strategy, and Brian Grissom, Senior Sales Engineer, for a hands-on look at Mosaic — the ...

Auddia Inc., an AI technology company, has updated its corporate overview to emphasize its superapp strategy aimed at integrating various audio services into a single platform. The faidr superapp ...