(Ad) With the emergence of other social media platforms in the last few years, you'd think Snapchat wouldn't stand a chance when it comes to marketing your brand or product on social media - ...

Cuties made its first foray into Snapchat marketing recently with a successful Snapchat filter that drew in nearly 70 million exposures. The citrus brand made use of a classic Snapchat marketing ...

Snapchat, with 363 million daily active users, is clearly far from being "dead”—despite what some of its critics might proclaim. I think it's still a major force to be reckoned with. If you're an ...

There are other platforms taking social media advertising for businesses by storm, namely Snapchat and TikTok. For instance, TikTok is becoming a powerful marketing player and has grown in ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Influencer marketing continues to grab the attention of brands everywhere ...

Its IPO filing revealed that company sales increased by over 600 percent in 2016, growth buoyed by an exceptional monetization strategy that incorporates sponsored content and advertising within the ...

Huntington Beach Chrysler-Dodge-Jeep-Ram wanted to make waves when the U.S. Open of Surfing came to town last summer. The Southern California dealership's ad team, TurnKey Marketing, decided to get in ...

Right now Snapchat is definitely having a moment. Almost four years after the launch hype and more than a year after big brands like McDonald's made a splash with their first marketing experiments, ...

Have you ever thought of using Snapchat for marketing? Snapchat is more than a camera tool and social media network – it’s also a keyword discovery engine! Matt McGowan, Director and General Manager ...

Digital marketers have long debated whether paid advertising from Facebook or Google offers a better bang for your buck. What’s often left out of the discussion is Snapchat, one of the most dominant ...

Netflix, Sony, and more studios have used Snapchat AR lenses to market movies like "Morbius." Snapchat says 200 million people engage with AR on its platform each day. A Snapchat exec said using AR ...