Having sprung up in Indonesia, Philippines, China, Canada and the US since 2000, Singapore's restaurant chain Prima Taste arrived in Taipei three months ago, offering a real taste of Singaporean ...
The agency scooped the business after a three-way pitch that included Leo Burnett and Saatchi & Saatchi. Building on the success of Prima Taste ready-to-cook pastes and premixes, the company has also ...
Among Singapore's share of local instant noodle brands, one has recently made it on an international best-of list — Prima Taste. Its Singapore Laksa La Mian flavour was named in a list of best instant ...
The Singapore Tourism Board and instant food flavouring company Prima Taste are partnering up to encourage the rediscovery of local delicacies such as chicken rice, laksa, prawn noodles and satay by ...