The colors, patterns and textures in your product packaging affect a consumer’s purchase decision. The human brain reacts ...
Consumers do make snap judgements based on what they’re looking at. They look at a product, and its packaging says something to them. Packaging is eye-catching and inviting, and it’s critical for ...
According to Walmart’s corporate website, Wal-Mart Discount Stores offer 120,000 items and their Wal-Mart Super Centers offer approximately 142,000 different items in-store. That creates a very ...
Packaging has always been a balancing act. Consumer packaged goods (CPG) companies must weigh cost versus performance and market appeal versus machinability. As interest in sustainable packaging has ...
Dezeen Competitions: The Salmon Packaging Design Competition tasks designers with creating innovative packaging using corrugated cardboard sourced from sustainable and renewable materials. The ...