LONDON--(BUSINESS WIRE)--Quantzig is one of the world’s foremost providers of advanced data analytics solutions with business units spread globally. Our advanced marketing analytics solutions and ...
A research paper I recently came across, " The Evaluation of Marketing Mix Elements: A Case Study*," highlighted some potential gaps that influence the effectiveness of marketing strategies—and, I ...
With the advent of new technologies, consumers are not just controlling the buying process any longer, they are controlling how, when and through what channel they will engage with your brand. Modern ...
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