You can avoid making the common mistake of many consultants, small business owners and salespeople when introducing yourself to others by remembering one simple reality. Focusing on the needs of your ...

In today's world of instant electronic communication, the old-fashioned business letter often gets overlooked. A well-written sales pitch or introduction presented on your letterhead can stand out on ...

All business plans must include a personal greeting of some sort. Here are some suggestions of what you should say. Your business plan is done, and it’s time to send it out. What’s the next step? A ...

Stop calling it a cover letter. You’re missing the point. You’re not covering; you’re opening. It’s an introduction letter, a quick summation of what you bring to the table, and an invitation to read ...

EXCEPTING in those rare cases when the person who gives me a letter of introduction is rude enough to seal it, I make a regular practice of reading the letter before presenting it. The morality of ...

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"What is healing, but a shift in perspective?” — Mark Doty, Heaven’s Coast Transactional writing — or letter writing — gets you beyond what you thought you could not get over. With all the other ways ...

Good tidings to you! I write this letter today to tell you: personal writing is tough. Sure, elementary school might have taught us about structure and form — the textbooks say a well-composed letter ...