Speakers from Gray Media, Sinclair, Graham Media and Media Inno share the latest on AI, watermarking, ATSC 3.0 and other technologies helping linear, streaming and digital media deliver more engaging, ...

For years, interactive CTV advertising was the star of industry demos – promising, flashy and mostly theoretical. In 2025, ...

San Francisco–based startup GIGR (dba. Playad) today announced it has raised $5.4 million in pre-seed funding to accelerate the development of AI marketing agents that help teams create, test, and ...

The Interactive Advertising Bureau (IAB), the leading trade association for the digital advertising industry, today launched ...

Reddit is continuing to refine its ad stack and is now testing a customizable interactive advertising format with select advertisers. “Interactive Ads” introduces various ad types that invite Reddit ...

After launching its interactive ad format on CTV in March, Samsung Ads’ “GameBreaks” is expanding its portfolio of fun-sized, interactive mini-games. Four new gaming titles will soon be available to ...

Partnership makes BrightLine’s interactive formats available programmatically through PubMatic (PUBM), linking engagement, locality, and commerce outcomes No Headquarters/REDWOOD CITY, ...

The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. Its membership comprises more than 700 leading media companies, brands, agencies ...

Brand Metrics introduced operational SDK-free interactive ad formats and pause-ad measurement tools for connected TV ... Read More ...