It’s usually a sign of what is integrated marketing communication, or IMC. Think of it like a well-rehearsed band, where every instrument plays its part to create one clear song. This guide is here to ...

Nick Chandi is the CEO of Forwardly, which helps small businesses in the US accept instant and faster payments 24/7 for up to 80% less fees. Today, traditional marketing strategies alone may not be ...

Integrated marketing may not be the newest, shiniest concept, but it’s one that marketers should embrace and invest in (if you haven’t already). If growth and message consistency are important to your ...

Marketing is everywhere… product packaging, advertisements, social media and more. Communications professionals are always looking for ways to connect their brand to their target audience. How do they ...

The agency will support GH2 Solar’s brand communication and digital presence as the company expands its operations in India’s ...

Current Howard University Chief Communications Officer will assume new role July 1 Frank Tramble, the vice president of communications and chief communications officer at Howard University, has been ...