Opinions expressed by Entrepreneur contributors are their own. Email has existed for over five decades, and its prominence is only growing. Not only do we use it extensively at work, but as a ...

Joe Camberato is the CEO and Founder of National Business Capital, a leading FinTech marketplace offering streamlined small business loans. A solid marketing strategy is the best way to help your ...

Many companies still rely on random newsletters or one-time templates when marketing. However, the best teams pick a different approach. They carefully plan each email marketing campaign. Every ...

Email marketing can feel like a daunting task—crafting the perfect message, reaching the right audience, and keeping up with ever-changing tools and strategies. If you’ve ever felt overwhelmed by the ...

Optimizing campaign frequency. Adjust email frequency based on engagement. Send fewer emails to less-engaged subscribers while increasing opportunities for highly-engaged ones. Increasing revenue with ...

Discover why email marketing remains a powerhouse tool for business owners in the digital age. Learn how to build personal relationships, drive conversions and future-proof your business with ...

This article was paid for by Intuit Mailchimp. Email and text messaging are both effective, affordable marketing tools for small businesses. Paired together, they can create unstoppable marketing ...