Keep your business competitive by paying attention to these seven market segmentation trends that will help you stay ahead of ...

Digital marketing strategies that use multiple channels and layers of data offer a structured way to find, qualify, and ...

Our Visit Segmentation provides exactly that. This type of model not only makes it easier for marketers to use the data to answer questions they have, it helps them frame meaningful questions. Digital ...

When it comes to market segmentation, I don’t see truly well-documented cases often. At a more simplistic level, we think of classic matrices such as BCG or McKinsey’s. But the real exercise of ...

Paul Fennemore is Managing Director of Viapoint. Viapoint is the leading Social Media Consultancy, Services and Training Provider. Paul backs up what he preaches by grounding it on objective and ...

January 31, 2026 - PRESSADVANTAGE - Infintech Designs has introduced comprehensive full stack digital marketing ...

If you are currently managing email marketing efforts for your organization, you are undoubtedly engaging in email segmentation in some way. You might also be engaging in personalization. Yet there's ...

RESTON, Va.--(BUSINESS WIRE)--Neustar, Inc., a TransUnion company today announced a partnership with Captivate LLC, North America’s leading digital-out-of-home (DOOH) video network, to help improve ...