Whether you’re launching a new company or looking to refresh an existing one, your logo serves as the foundation of your brand identity. It’s often the first thing people see and the image that sticks ...

It's hard to believe that we’re already more than halfway through 2023. As we try to wrap our brains around that fact, it’s important not to forget to look to the future. Specifically, the future of ...

Your logo is a visual representation of everything your company stands for. Think of McDonald’s golden arches or the Nike swoosh-these two impressive logos embody these companies well. But many ...

Opinions expressed by Entrepreneur contributors are their own. Like a Russian nesting doll, there’s a lot more to logo design than meets the eye. A logo can be summarized in just three words: icon, ...

The anchor has become synonymous with Hope and has roots in the college’s legacy. The metaphor originated from an observation the Rev. Van Raalte made regarding the Pioneer School: “This is my anchor ...