For years, companies have been moving their most valuable customer data into countless different systems used by marketing, ...
With increasing talk about artificial intelligence (AI) in all corners of the business, including marketing, data is on everyone’s mind. Yet customer data has always been important for businesses to ...
No CDP for you? According to the 2022 CDP Institute Member Survey, despite progress in unifying customer data, nearly two-thirds of companies still don’t use a customer data platform (CDP), leaving ...
Research firm MarketsandMarkets expects the global customer data platform (CDP) market to grow from $3.5 billion in 2021 to $15.3 billion by 2026, at a compound annual growth rate of 34.6 percent. It ...
Warehouse-native access is emerging as the fastest, safest path to unified customer intelligence. It isn't without its challenges. As customer data platforms (CDPs) continue to evolve, zero-copy ...
MariaDB Enterprise Platform 2026 powers modern AI application development by uniting transactional and analytical workloads with native vector search, built-in RAG and intelligent agents – all on the ...
More than 400 million terabytes of digital data are generated every day, according to market researcher Statista, including data created, captured, copied and consumed worldwide. By 2028 the total ...