L.L.Bean has selected the Amperity Customer Data Cloud to power deeper personalization across customer experiences and channels.

Every retailer knows the power of a great customer experience. From getting a gift card offer when you’re running low on something you buy regularly to getting an email about a “stock-up” sale ...

Enhanced platform tools. New features include Attribute Search, AI Documentation and governance controls. Impact on enterprises. Data teams gain faster personalization and compliance-friendly AI ...

A customer relationship management (CRM) system and a customer data platform (CDP) may initially appear to serve similar functions. However, while they certainly share some functionality, they are ...

New privacy models, zero-copy activation and AI orchestration are rewriting the rules for how customer intelligence gets built and used. Customer Data Platforms (CDPs) were once hailed as the answer ...