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From logos to low-key: Branding vs style driving the logo fashion decline in luxury trends
Designer logos once defined luxury fashion. From monogram bags to boldly branded belts, visible logos were a quick way to signal status and belonging. Today, a noticeable shift is taking place.
We all know about the big fashion logos, for the likes of Louis Vuitton and Zara, but crafting an identity for a 'counter-fashion' brand and movement dedicated to creating a more sustainable and ...
Creative tenures in the fashion industry are getting shorter amid a flurry of changes. During the last year alone, heritage brands such as Celine, Alexander McQueen, Givenchy, Moschino, Valentino and ...
This has been a year when many major brands, including Chanel, Dior and Gucci, have seen changes at the design helm. And next year’s fashion weeks are set to be full of debuts, both during ...
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