Today, let’s journey through the key steps to defining core values that truly reflect the mission of your company. The Fast Company Executive Board is a private, fee-based network of influential ...

When I started my company at age 24, I had a big idea for a beauty salon and decided to dive in headfirst without worrying about obstacles. The approach served me well because it got me moving, but I ...

Core values are the equivalent of the rules of a sport: It would not be a sport if there were no rules. Atlassian has had the same five core values since Scott Farquhar discovered them three years ...

We live with infrastructure beneath the service: the pipes in the ground, the electrical wiring behind the walls, or the vast digital architecture of modern life. But don’t forget another foundational ...

Jim Collins’s revered method for establishing company core values might not suit all businesses, particularly when disconnected from customer value propositions. Here are my suggestions for crafting ...

Consistency, not constant reinvention, is the secret to lasting success. Here’s how five enduring values have fueled my company’s growth for nearly 20 years. Personal connection and being present in ...