Opinions expressed by Entrepreneur contributors are their own. In this digital age, competition seems to be more rampant than ever. The attention of customers is scattered due to the many choices they ...

Burc Tanir is the CEO of Prisync, the pricing optimization software company helping e-commerce businesses apply smart data-driven pricing. Running a business can be challenging, especially when ...

Successful entrepreneurs are renowned for intuitively feeling a market’s pulse, project trends before anyone else detects them, and identifying needs that even customers are unaware of. After you are ...

In an increasingly complex and globalized business world, precise data and in-depth analysis have become more than just strategic tools. They form the foundation for sustainable decisions that ...

Competitive analysis is the process of analysing the strategy employed by competitors to stay ahead of them. It includes researching the competitors’ sales, products, SWOT (strengths, weaknesses, ...

One of my favorite aspects of SEO is diving into competitive research. It’s illuminating and produces many strategic ideas and content topics. Clients always love seeing insights about how they stack ...

Almost everyone uses a mobile app at some point in the day. You may use one to call a taxi or order food, you may use one for directions to a new place, or you may just use one to vanquish aliens from ...

Learn about Porter's 5 Forces and SWOT analysis, tools companies use to analyze the competition, make strategic decisions, ...

Data-driven decision-making (DDDM) is just a fancy term for making intelligent decisions based on what your data is telling you. Modern market research combines DDDM with advanced technology to ...