In a disclosure filed with the U.S. Securities and Exchange Commission this week, the multinational giant said its Fairlife ...

After the soda company introduced a new brand design, some fans spotted similarities to the typeface used by the cigarette ...

Coca-Cola is part of that elite club because it's raised its dividend annually for 64 consecutive years, even as the world ...

As AI makes it easier than ever to generate new creative, the company is betting that consistency matters more than ...

One of the fastest-growing brands in the American dairy aisle just went dark, and a cyberattack is the reason. In a ...

Coca-Cola halts the US operations of its dairy company fairlife due to a ransomware attack.

It’s a different kind of New Coke.

Coca-Cola has been given a complete design overhaul by Jones Knowles Ritchie, amplifying the brand's most iconic assets. The ...

The 140-year-old brand debuted a new visual identity this week. For any brand, a major redesign is a make-or-break moment.

Sometimes the smart move is starting with the goal and then working your way back from there.

The things that look permanent are usually the ones getting worked on hardest. You just don't see the scaffolding until it comes down. Think about the objects that haven't changed in your lifetime.

Cola’s Fairlife dairy has temporarily suspended U.S. operations after the company shut down some production-related systems ...