In today's data-driven world, businesses depend on the ability to transform raw data into meaningful insights. Business analytics is the process that enables organizations to make informed decisions, ...

Every business, in every industry, is hungry for professionals who can help turn data into strategy, and to help them better understand their customers, competitors and challenges. The business ...

Many organizations are being overwhelmed by huge volumes of data, but they don’t know how to reap its benefits. This ebook looks at how to gain key business insights from that data, choose the right ...

Data is powerful, and professionals who know how to maximize it are in demand. At Michigan Tech, our business analytics students become experts who understand how to analyze and optimize both ...

This ebook, based on the latest ZDNet / TechRepublic special feature, explores how you set up an analytics infrastructure that sees around corners and gives you options to avoid a head-on crash. Read ...

Sheryl Grey is a freelance writer who specializes in creating content related to education, aging and senior living, and real estate. She is also a copywriter who helps businesses grow through expert ...

Analytics can be daunting for many business owners and decision-makers. Heck, it can be daunting for seasoned SEO veterans. I’ve been working in SEO for longer than Google’s offered analytics, and I ...