The Biscoff Betrayal: When Global Brands Lose Their Soul in Translation

The Biscoff Betrayal explores how global brands risk losing authenticity when adapting to new markets, examining brand ...
Morningstar

Digital Media Is Transforming How Brands Approach Localization

SANTA CRUZ, Calif., Nov. 18, 2025 /PRNewswire/ -- A new survey from Santa Cruz Software reveals how the rise of digital and social media marketing is reshaping the way global brands approach ...
MarketersMEDIA Newsroom

Localization Emerges as a Strategic Enabler of Saudi Arabia’s Vision 2030 Across Key Sectors

Healthcare and pharmaceutical localization is another priority aligned with Vision 2030’s aim to strengthen local production ...
Morningstar

BitMart Brand Renewal: Officially Launched BrandName in Chinese "币市", Deeply Cultivating Global Localization Strategy

Mahe, Seychelles, July 21, 2025 (GLOBE NEWSWIRE) -- On July 21, 2025, BitMart, the world's leading digital asset trading platform, announced the official launch of its brand name in Chinese "币市", and ...