2021 was a truly transformative year for the mobile app industry. In light of multiple lockdowns as well as wholesale privacy changes affecting user acquisition on iOS, user behavior patterns have ...
“One of the greatest challenges for mobile app development has been a lack of standard metrics to measure the end user experience,” says Shlomi Gian, CEO of PacketZoom. “We created global benchmarks ...
LONDON, Dec. 05, 2025 (GLOBE NEWSWIRE) -- Pixalate today released its Q3 2025 Global Made for Advertising (MFA) Mobile Apps Benchmarks Report. This report details open programmatic advertising ...
LONDON, March 13, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the Q4 2023 Global Mobile App Invalid ...
The year's biggest gainer was TIAA, with an 8-point surge that propelled the firm from fifth to third place overall. The firm excels in areas where most competitors tend to falter, outpacing average ...
- Companies aren’t releasing to app stores frequently enough to capture consumers’ attention. The speed and frequency at which companies release apps to the app store can make or break an app's ...
LONDON, UK, Dec. 20, 2023 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the Q3 2023 Mobile App Invalid Traffic ...
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