The AR agency is now a day’s moving ahead with augmented technology. This kind of technology overlay information which refers to sounds, images and text. This differs from virtual reality. As a ...

Uber appears to be working on an augmented reality walking directions feature designed to help Uber users find the appropriate vehicle and driver in a crowded area. Mentions of augmented reality ...

Augmented reality creation platform Blippar announced today that it has integrated its WebAR software development kit into Unity, the software platform that half the world’s games and many of its 3D ...

Etail group Shop Direct is testing augmented reality in its furniture category to help boost conversion rates. The technology, which is in beta testing, will enable customers to see how items such as ...

Last week Google announced it's Project Glass concept, a head mounted display and AR software aimed toward making augmented reality a practicality for mainstream use. With a big announcement such as ...

News: Swedish furniture retailer IKEA has added an augmented reality function to its 2014 catalogue, allowing customers to see what products will look like in their homes. The 2014 IKEA catalogue ...

KUKA ROBOTICS introduced an augmented reality function that allows users to visualize new robot cells before installing them. KUKArecently introduced its KUKA.MixedReality program, a free smartphone ...

A court ruling in the United States has been hailed as a victory for developers making augmented reality games, deeming it impossible to enforce restrictions on AR and location-based titles. The case ...